Bekal Beach is located at a distance of 14 Km from Kasargod in Kerala, India. Bekal is unarguably one of the best potential beach resort destinations in South Asia . India has a very few comparable locations that offer the diversity of attractions to be found in Bekal. Yet, unlike most other existing resort destinations which are close to a major urban centre, and thus already over developed, the Bekal area is still virgin and pristine, offering the opportunity to set up a new planned resort destination. The serene atmosphere, the sandy stretches of unspoilt beaches and the mesmeric rhythm of the waves as they roll up to the Bekal Beach make it an idyllic beach destination in Kerala.

In 1992, the Government of India declared Bekal as a "Special Tourist Area" for integrated resort development. Thereafter Government of Kerala entrusted a multidisciplinary team consisting of planners, landscape architects, urban and transport specialists, structural consultants and tourism leisure industry experts with the preparation of project of project blue print for the development of Bekal.

The basic thrust of the project is sustainable tourism and is considered in terms of the socio-economic and environmental sustainability.